Thursday, October 10, 2019
Crafty madness Essay
Hamletââ¬â¢s situation in the play concerning family and love for Ophelia is obviously going to affect him, however the term madness has been questioned as too dramatic and perhaps a more accurate condition to describe Hamletââ¬â¢s behaviour is melancholic behaviour. Melancholic behaviour is a condition causing emotional insanity accompanied by extreme depression. Many incidents and speeches of Hamlet are similar to melancholic behaviour: King: â⬠Was not like madness. Thereââ¬â¢s something in his soul, Oââ¬â¢er which his melancholy sits on brood.â⬠(Act 3, Scene 1) Although this term is not commonly used these days, in the past and still in Shakespeareââ¬â¢s period melancholic behaviour was a recognised condition. Further support that melancholic behaviour was commonly termed in the 16th century comes from Timothy Brightââ¬â¢s: ââ¬ËTreatise of Melancholyââ¬â¢ (1586): â⬠The perturbations of melancholy are for the most part sad and fearfulâ⬠¦as distrust, doubt, diffidence or despair sometimes furious and sometimes merry in appearance, through a kind of sardonic and false laughter as the humour is disposed that procureth these diversions.â⬠Therefore not only would Shakespeare be familiar with this behaviour but the audience of the time would also identify it. This condition could be identified by symptoms Hamlet shows for example, Hamlet with good reason displays suits of woe, he sighs and his: ââ¬Ëdejected ââ¬Ëhaviour of the visageââ¬â¢ (Act 1, scene 2) In particular after Hamlet has spoken to his fatherââ¬â¢s ghost he begins to feel paranoid, he even distrusts the ghost at first not only that but the purity of Ophelia and his own inability to act. Other relevant symptoms include the fury towards his Mother because of her marriage and his sardonic joking with the players from ââ¬ËThe Murder of Gonzagoââ¬â¢ and Rosencrantz and Guildenstern. The theory of melancholic behaviour is suggestible and rational especially as it was a recognised condition at the time the play was written, however, it doesnââ¬â¢t explain enough of Hamletââ¬â¢s behaviour or the language, which is used to portray it. In some parts of the play Hamlet talks to other characters and appears to be ââ¬Ëmadââ¬â¢ when he is obviously not. For example in Act 2, scene 2 Hamlet seems to patronize Polonius by answering his questions in a way he is clearly in control of: Polonius: ââ¬Å"Do you know me my Lord?â⬠Hamlet: ââ¬Å"Excellent well, you are a fishmonger,â⬠Hamlet obviously knows Polonius, but as Polonius has asked him this question as if he were mad Hamlet answers as if he were mad, but clearly just to humour him. This is supported by Hamletââ¬â¢s statement as Polonius leaves the room: ââ¬Å"These tedious old foolsâ⬠(Line 219) Hamlet also taunts Rosencrantz and Guildenstern and leads them astray by what they realise as, ââ¬Å"Crafty madnessâ⬠. To add to this the way in which Hamlet expresses his feelings to his Mother all suggest his behaviour and the way he talks to people isnââ¬â¢t madness but excuse to act how he feels and speak his mind in a court where no one speaks the truth. This style of Hamletââ¬â¢s is allusively presented in his language which also through his ââ¬Ëmadnessââ¬â¢ is allowed to be more rich and creative rather than aristocratic like the other characters. Hamlet uses many proverbial sayings and puns in the play. The authenticity of Hamletââ¬â¢s madness is a mystery that cannot be solved, this is perhaps why the play is enjoyed by the audience so much, the huge sense of mystery and uncertainty surrounding Hamletââ¬â¢s madness is a main attraction of the play. It is possible that Hamlet is suffering from madness of some sort as my essay suggests perhaps ââ¬Ëmelancholic behaviourââ¬â¢, or the anger and jealousy Hamlet feels is just too much for him to conceal. However it is also possible that Hamletââ¬â¢s behaviour is ââ¬Ëmadnessââ¬â¢ put on by himself, there is evidence to support this theory as everyone in the play who states that Hamlet is mad has like himself got reason to imply this. Hamlet has stated that he would consider putting on an ââ¬Ëantic dispositionââ¬â¢ as a disguise to conceal his revenge plot against Claudius. It is also a very significant point that the play of Hamlet is not a true story and consequently Hamlet is not a real character/personality in real life, therefore Shakespeare was able to present him and make him seem however, he wished to. It is possible and likely that Shakespeare intended to present Hamletââ¬â¢s madness in this ambiguous way giving almost equal reason for Hamlet to be genuinely mad as there is for him to be ââ¬Ëacting mad.ââ¬â¢
Wednesday, October 9, 2019
Globalisation Process Essay
The business world is becoming increasingly global. As a result of this, many companies, such as Costa Coffee and Dyson, have changed their strategies in relation to the markets they target or where they produce. Does the increasingly global nature of business mean that all organisations need to change their strategies significantly to achieve higher profits? Justify your answer with reference to Costa Coffee, Dyson and/or other organisations that you know. Globalisation is the process by which the world is becoming progressively interconnected as a result of significantly increased trade and cultural exchange. It has also increased the production of goods and services. The biggest companies (such as McDonaldââ¬â¢s, Starbuckââ¬â¢s, Costa Coffee, Tesco, Dyson) are no longer national firms, but multinational corporations with subsidiaries in many other countries. The aim of this essay is to justify whether organisations need to change their strategies significantly to achieve higher profits as a result of the increasingly global nature of business. As a result of globalisation, the world has become a smaller place; however this is a potential benefit for companies that are looking to expand because communication, trade and travel are becoming increasingly easy. Many countries, especially the ââ¬ËBRICSââ¬â¢ economies are undergoing industrialisation, giving Western companies the cheaper infrastructure they need to expand. If the business does the market auditing efficiently and they target the right market, with the cheap infrastructure and more potential customers, there are minimal reasons why the business would not achieve higher profits. So having said that, businesses like McDonaldââ¬â¢s are a perfect example that higher profits are a result of changing their strategy to relate more to the market they target. Originating from America, McDonaldââ¬â¢s are currently market leaders in 96% of the markets they do business in; they operate in 119 countries on 6 continents, with over 33,000 restaurants worldwide, employ ing over 1.7 million people. (http://www.mcdonalds.ca/ca/en/contact_us/faq.html) They first expanded internationally when they opened in Canada in 1967. The international section of McDonaldââ¬â¢s has become increasingly more important to the companyââ¬â¢s overall success. As of this past year, non-US based restaurants account for over half of the companyââ¬â¢s $40 billion in revenues. Foreign restaurants now account for about 60% of McDonaldââ¬â¢s total profits. Since coffee has become a necessity in a personââ¬â¢s every day routine rather than a luxury, McDonaldââ¬â¢s has recognised this is an opportunity to increase their product portfolio. With the majority of McDonaldââ¬â¢s customers being business men and women, coffee is an increased purchase amongst their sales, therefore they have recently announced they will be opening up a ââ¬Å"McCafeâ⬠in the UK, having already been opened in Australia since 1993, theyââ¬â¢ll be selling a variety of coffeeââ¬â¢s other than your standard black, white, latte and cappuccino. As a consequ ence, for companies like Costa Coffee and Starbuckââ¬â¢s, this means that McDonaldââ¬â¢s will continue to add to the markets they are in and become increasingly intense competitors. So the increase use of necessities globally definitely has an impact on a businesses strategies. McDonaldââ¬â¢s have had to identify a personââ¬â¢s every day need, and cleverly made it as sort of a luxury item because itââ¬â¢s ââ¬Ënewââ¬â¢ it will be new to McDonaldââ¬â¢s. As a result of their new investment, the McCafe generates 15% more revenue than an ordinary McDonaldââ¬â¢s. On the other hand, Globalisation is proven to have had a negative effect for some other businesses such as Tesco. This is a business that has strived to expand internationally, and as a result, they struggled/failed as they couldnââ¬â¢t easily adapt to the market change. Tesco has expanded into many other countries over the years, but as the ââ¬Å"BRICSâ⬠economies are becoming increasingly attractive, an opportunity to venture into these economies seemed to be a ââ¬Ërising starââ¬â¢ for Tesco. Tescoââ¬â¢s ââ¬Ëeye on the prizeââ¬â¢ meant that they took their eyes off what made them successful in the first place- their UK stores. Ultimately, expansion into China, India and Thailand has left what was their ââ¬Ëcash cowââ¬â¢ UK stores to currently become their ââ¬Ëproblem childââ¬â¢. Losing focus on their original investments meant that they ââ¬Å"slipped behind in terms of stores, service and innovation.â⬠http://www.bbc.co.uk/news/magazine-177 67565 In addition to their struggles to maintain the success of their UK stores, focus on China, Thailand and India had a massive impact on their competitors such as Asda, Sainsburyââ¬â¢s, Lidl and Aldi. During the time that Tesco focused on the new move, it was an opportunity for its competitors to steal Tescoââ¬â¢s 30% market share ââ¬â Sainsburyââ¬â¢s brought in ââ¬Å"By Sainsburyââ¬â¢sâ⬠and Asda brought in ââ¬Å"Chosen By Youâ⬠. When Tesco realised their mistake and focused their attention on their UK stores, they invested in the ââ¬Å"Big Price Drop Flopâ⬠but the à £500m campaign only damaged their branding image, as customers thought the quality of their products had dropped. It was a clear step by step process for Tesco losing its place in the market. All of this is a result of changing their strategy by expanding overseas into a better economy, and that is a result of Globalisation. Overall, Globalisation has so far cost Tesco to invest in a new economy, invest in strategies to save their place in the market, and has now cost them a à £1bn investment making their UK stores a ââ¬Å"warmer look and feelâ⬠. Itââ¬â¢s safe to say that Gl obalisation has definitely not achieved higher profits for Tesco, only slandered them. Overall, Globalisation has effect on all businesses whether positive or negative, but it does not necessarily make them achieve higher profits due to a changed strategy. In my opinion, itââ¬â¢s not Globalisation itself that makes a business achieve higher profits, itââ¬â¢s how the business takes advantage of the situation, and there are other internal factors involved that make a business achieve increased profits. Tesco could have easily become more successful if they balanced out their investments, keeping the UK stores as a ââ¬Ëcash cowââ¬â¢ while they invested in their ââ¬Ërising starââ¬â¢ in China, and also kept their attention on their main rivals: Asda and Sainsburyââ¬â¢s. Sometimes a business does not need to change its strategy, an investment into the ââ¬ËBRICSââ¬â¢ economies could potentially mean more money is required. Having said that, some businesses already have the infrastructure they need to maintain their businesses over in the UK and it would seem moronic to expand overseas, especially if the business is maintaining profits. Although McDonalds has taken advantage of Globalisation, and used their strategy efficiently to become successful and to be as big as they are now ââ¬â they are one company in a million. They are not proof that just because they managed to successfully adapt to the market, expansion into other countries is not guaranteed success, as proven by Tesco. So no, not all businesses need to change their strategy significantly due to Globalisation, in fact, some businesses donââ¬â¢t need to change their strategy at all.
Tuesday, October 8, 2019
Nervous system Research Paper Example | Topics and Well Written Essays - 250 words
Nervous system - Research Paper Example Facial nerve paralysis is in turn more common with Lower Motor Neuron (LMN) lesion than Upper Motor Neuron (UMN) lesion. Forehead muscles can be tests by asking the patient to raise her eyebrows in order to determine if UMN or LMN disease is the real cause behind face drop. If the furrows of the forehead are asymmetrical, it is a LMN disease like Bellââ¬â¢s palsy. If otherwise, it is UMN disease like pseudobulbar palsy. The patient in the case study is most probably suffering from Bellââ¬â¢s palsy because that is more often the cause of ââ¬Å"muscle weakness on one side of the faceâ⬠(El-Bab, 2011, p. 2134). Assigning this patient to a novice or proficient nurse depends on physical condition of the patient. If there are no extreme symptoms like blindness, seizures, or severe headache, if facial drooping started suddenly, and if there is no wrinkling on forehead, the patient has no stroke and is suffering from Bellââ¬â¢s palsy. In that case, treatment with steroids should immediately begin which can be handled by a novice nurse as well. El-Bab, M.F., Makhdoom, N., Al-Harbi, K.M., Baghdadi, H.H., & Alam, A. (2011). Facial Nerve Palsy Incidence, Clinical Feature, and Prognosis in Al-Madinah Al-Munawarah. Journal of Basic and Applied Scientific Research, 1(11),
Monday, October 7, 2019
Levine's Argument Essay Example | Topics and Well Written Essays - 500 words
Levine's Argument - Essay Example of ethnicity varies across the world, depending upon the political context; despite its modern political definition of self-defined communities seeking their own political space, not necessarily statehood. For example tribalism in parts of Africa, or color in the Eurocentric view of ethnicity are entirely different concepts. A set of propositions have been provided as an inventory ââ¬â focusing on consciousness of separateness that leads to an ethnic identity amongst various populations. However the relationship of such concepts to the sources of ethnic conflict is far less certain, particularly in view of economics and Marxian class struggle which is often inherent in such conflicts. The stages and paths of ethnic conflicts are described next, with the admission these factors often remain obscure and difficult to generalize. In most cases, if the roots and sources are analyzed retrospectively, a conflict goes through early stages when the respective parties take their position ââ¬â to a final stage when the conflict has got out of control. What often complicates the situation are those instances where single incidents sparked off ethnic violence e.g. Ayodhya in India (1992) and the Rwandan plane crash (1994). Biological models of ontogeny and life paths are referred to, with incipient, plateau and open stages in an attempt to identify the best points to intervene as well as define a conflict in its evolutionary perspective rather than empirical models of causality. The third important point that has been raised is the fact that ethnicity and ethnic conflicts are often best defined during the phase of intervention by mediators in an attempt to solve it. Every such conflict has its unique features, whether governments are involved or not, whether the conflicting parties themselves want to resolve a dispute or aim for a disruption in their social and geographical ties, and critically who tries to intervene. The nature of the intervention also varies with the
Sunday, October 6, 2019
Carrefour Company Analysis Assignment Example | Topics and Well Written Essays - 500 words - 1
Carrefour Company Analysis - Assignment Example Cost leadership strategy focuses on the supply side of an enterprise and comprises of an integrated set of actions taken to produce goods or services with features that are acceptable to customers at the lowest possible cost in the market. Product differentiation alternatively creates a perception in customersââ¬â¢ minds that specific brands are unique and have superior qualities with respect to the image, reputation, reliability, designs, and quality compared to the similar other products in the market (Baroto et al., 2012). Niche markets are the narrow market segments having specific demands that are isolated due to geographic location or socio-economic factors. The principal risk factors in the retail industry are categorized as follows; 1) business environment: Political and social environment, Economic environment and market volatility, Environment, pressure and regulatory changes, Changes in the sector and the competitive Environment, Natural disasters and climate change, Terrorism and crime 2) strategy and governance: Strategy definition, adjustment and implementation, Compliance and fair practices, Corporate responsibility, Environment, Disputes/Litigation 3) operations: Relevance and performance of economic and business models, Operational and financial control of growth and expansion, Partnerships and franchising, Control of the supply chain, Product quality, compliance and safety, Safety of people and property, Human resource management, Continuity, integrity and confidentiality of information systems and Control and valuation of assets and 4) financial: Market risk, Liquidity risk, Interest-rate risk, Foreign-exchange risk, Equity risk, Quality of financial management, budgets and reporting and Credit risk. Specific business strategies have been articulated and designed to remain the long-term profitability of the company while successfully managing these risk factors.
Saturday, October 5, 2019
DUI class Essay Example | Topics and Well Written Essays - 500 words
DUI class - Essay Example The maximum jail term for this is six months. Felony is where driving while intoxicated leads to injuries one can be given a penalty which may include up to three years of imprisonment. In California it is against the law to drive while intoxicated or having alcohol or any other drugs that compromise thinking and judgment. Section 23152 of the California Vehicle Code (CVC) prohibits any person having 0.08% or more alcohol in the blood system from driving a vehicle. For the District Attorney to successfully convict a suspect he/she is burdened to prove that the person had 0.08% plus BAC and was driving. When arrested for DUI one can demand a hearing with the DMV in ten days after receiving a suspension or order revoking his driving license. If it is found there was no basis then the revocation is set aside and the suspected is notified in writing by DMV. On suspicion of DUI the law requires that the officer immediately forwards duly completed revocation or suspension notice together the driverââ¬â¢s license if confisticated and a sworn file to the Department of Motor vehicles. DMV will review the filed report, the order of suspension or revocation as well as resu lts of the test and if upheld then you may contest by requesting to be heard. The brain of a human is contains three main parts; the forebrain encompasses cerebrum, thalamus and hypothalamus parts. Midbrain has tectum and tegmentum parts while cerebellum, medulla and pons form the hindbrain or brainstem. Cerebellum regulates and coordinates locomotion, balancing and posture. Limbic system which consists of a amygdala, hippocampus, hypothalamus and thalamus is associated with emotions while brain stem or hindbrain controls vital functions of life including the heartbeat, ventilation, and the pressure of blood in our vessels. The brain is therefore a very vital nervous organ controlling many nerves. The seat belt is an important aspect of car safety; it holds a passenger in position such that this passenger
Friday, October 4, 2019
Individual Critical Reflection on Event and Self Performance Essay
Individual Critical Reflection on Event and Self Performance - Essay Example The Dà ©jà vu Charity Event was to focus on selling pre-loved second hand clothes donated by the community, to raise money to support the Hospice of St Francis. However, in the course of time, adding cakes sale to the event was found a viable addition to the event, since it would increase both event sponsorship and at the same time increase the amount of money that would be generated through the event. Thus, Tescoââ¬â¢s, Hatfield and friends and family donated the clothes and cakes that were sold during the event. Conducting research into similar models or events can help in determining whether an event is likely to be a success (Bowdin et al 2011). The Hospice of St Francis has nine ââ¬ËLove to Giveââ¬â¢ charity shops, and thus adopting a similar ââ¬ËLove to Giveââ¬â¢ charity shopsââ¬â¢ model for raising money had a high likelihood of being successful. The event was conducted on Sunday 12th April 2015 at Shendish Manor Hotel, Hemel Hempstead between 10:00 and 1 2:00. The overall outcome of the program can be considered a success. We were able to organize and finally hold the event successfully. The tools that measure the success of an event come into two forms. First, there are the quantitative tools that measure the success of the event in terms of the number of attendants, how much money was contributed during the even t and how big the event was compared to similar events (Sumac, 2015). Secondly, the success of an event is measured in form of quantitative measures that cannot be expressed in numerical form, such the actual outcome of the event vis-à -vis the targeted outcome is assessed. Thus, the success or failure of any project or event is assessed based on whether the core objectives of the event or project were successfully met (Nelson, 2006). The Dà ©jà vu Charity Event had established two major objectives that it sought to accomplish, and the two objectives of the event were met.
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